Monthly Archives: October 2008

Cloud Recruiting and the Voluntary Sector

Companies can be big, unwieldy and slow to act. You might like to try out some Cloud Recruiting ideas but are being stopped by Marketing or Human Resources or your boss who doesn’t get it.

How about trying some of these techniques with a voluntary group you are involved with?

The voluntary sector is largely about engagement of a community. The cloud recruiting tools, apart from being free are perfect for growing and developing networks. The voluntary sector has quickly grasped the potential of this technology and have not been slow to act.

Before you think, but these American/British voluntary groups are big, well funded etc etc, let’s have a look at some New Zealand initiatives I have found.

Engage your Community conferences are popping up around New Zealand. The next one is in Rotorua on 28th November. Nobody is paying more than $200 to attend. The speakers are very high calibre and really understand the technologies in this space.

MIraz Jordan who is one of the speakers on Engage your Community circuit has started “Groupings – inspiration and a toolkit for voluntary groups.” There are some great links on this site – Beth’s blog will give you a sense of how deliberately and cleverly voluntary groups are already using this technology. Stephen Blyth is a New Zealander who blogs in the same area,  Not quite so intimidating if you are just getting started. Here is Stephen’s presentation on Spreading the word using Video, podcasts, blogs and more. Stephen has the presentation stored in SlideShare which is a great way to share your presentation.

Intersect is a group for “green” Wellington young professionals. They have formed a social network on Ning. This group already has 441 members. It looks active and good fun. Intersect have now attracted enouth attention to have a story in this month’s Good magazine.  I only wish I was a bit younger!

Hopefully, you are involved with a voluntary group and no doubt they need to recruit and engage more people and raise money.  In my experience with voluntary groups, you put your hand up, the job is yours. So become a “Web Community Manager” for your group, learn as you go. Try it out and gain some experience and then bring these skills back into your work and do some good at the same time.

By the way,my kid’s school had a Little Day Out fundraiser this year. We had a blog and did email marketing to our parents.  I tried to get a Facebook going for the committe but this didn’t work. We went from raising $25,000 to raising $75,000. We barely touched the surface of what is possible with using these tools, we had more parents engaged than ever before, the school really lifted its sense of commuity and we made more money.

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Create your own Job Board and Social Network

If you haven’t used Ning it is an easy way to make your own social network/topic group. (There will be a pgroup for you on Ning as they now have 500,000 of them)

For example, I am a member of New Zealand Recruitment 2.0 which is for New Zealanders who want to discuss innovations in Recruitment.

Today I found a clever and easy way to of using Ning as a specialist Job Board combined with a Social Network Wirelessjobs

There is a blog, events listing, industry news, links to LinkedIn and Facebook. Having used Ning (and I am not a developer), I know that a Ning network could be easily set up by somebody with no programming skills.

On the Wireless Jobs site there is also a job board that is powered by StandOutJobs. Standout Jobs is free HR software for building your own career web site, marketing jobs and managing candidates through the hiring process. As far as I am concerned, if Kevin Wheeler is endorsing it, this is a good thing.

“One of the best of the tools [for building recruiting websites] is provided by Standout Jobs.” Kevin Wheeler

It looks perfect for New Zealand companies. Here are a few examples.

Freshbooks

Curve Dental

Technorati

And here is one from an Australian community organisation

TRCare

SocialLight is featured as a Case Study on Stand OutJobs.

Does this sound like your company?

“a technology startup with less than 10 employees. The company has an exciting workplace, but limited resources for hiring and staffing programs or recruiters.

Since its creation, Socialight used a variety of tools to find employees, including personal and professional networking, Craigslist, targeted technology forums, and university career sites.

These options varied in terms of the number and quality of job candidates they could reach. But across the board, they failed to effectively brand Socialight as a desirable employer, and empower the company with the tools and flexibility to stand out in a competitive recruiting environment.

Socialight

Socialight recognized that it needed a more effective way to develop its employer brand, attract job candidates, including “passive” job seekers exploring their options, promote a positive candidate experience, and manage applicants more efficiently through the hiring process. Rather than wait until conditions permitted the company to design its own career portal, Socialight started using StandoutJobs, which enabled it to showcase its culture and team, advertise open positions, and input job applicants into the hiring process.

According to Socialight CEO Dan Melinger, the career site was easy to create: “Just a couple of hours’ work and we were presentable to the world. It was important to us that we could launch the career site quickly, but also make sure that we were doing a great job of representing Socialight as the fantastic and exciting work environment it is. Standing out in a crowded job market isn’t easy, but we’re empowered more than ever now with Standout Jobs”

Does your company hire people in a specialist area that would benefit from a professional group/job board?

I would love to hear from you if you are interested in working with these products for your company in New Zealand

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